# kiranbabu.com > A Performance Marketer Portfolio ## Posts - [The Digital Marketing Setup I Do for Every Business Before Running Ads](https://kiranbabu.com/the-digital-marketing-setup-i-do-for-every-business-before-running-ads/): When I start working on the digital marketing of a new business, I don’t immediately launch Google Ads, boost posts on Instagram, or start creating content. I first build the foundation. This is also the part of digital marketing that clients rarely see. There is no campaign to screenshot. No impressive dashboard full of leads. No new social media post to point to. It is mostly invisible work. But in my experience, this setup is what separates a campaign you can actually analyze and improve from one where you are constantly guessing. Before spending even the first dirham on marketing, I […] - [8 Free Content Writing Tools To Write Like Pro in 2021](https://kiranbabu.com/8-free-content-writing-tools-to-write-like-pro-in-2021/): Have you ever tried to write a blog and got fed up without getting good content? If you have, you would have known the difficulty in making good content. Creating good content demands lots of background studies before reeling into writing. A good Content should be readable, well-optimized, and SEO friendly. Here I am listing the 8 free content writing tools that changed my perception and way of writing. 1. Portent’s Content Idea Generator Coming up with a blog idea may be easy for a beginner but generating blog ideas continuously is a difficult job. However, organizations need to come up […] ## Pages - [My Learning](https://kiranbabu.com/my-learning/): My Learnings [rank_math_breadcrumb] By day I am a digital marketer and an entrepreneur at heart. After office hours I dedicate time to learning, keeping my curiosity alive and my “hungry learner” spirit satisfied. This Learning page documents my journey of blending digital marketing with coding, automation and AI. Here I share projects and experiments, from simple Python scripts that speed up reporting to exploring how AI is transforming SEO, analytics and lead generation. As AI automates more marketing tasks, I believe it’s vital to understand the basics of coding and technology. Even with no-code and AI tools available, learning the fundamentals […] - [Contact](https://kiranbabu.com/contact/): Contact [rank_math_breadcrumb] Follow Me On Linkedin Instagram X-twitter Behance Dribbble Send me a message - [Blog](https://kiranbabu.com/blog/) - [Services](https://kiranbabu.com/services/) - [About](https://kiranbabu.com/about/) - [Home](https://kiranbabu.com/): Maximize your ROI with Optimized performance marketing Plan, Research, Create, Analyse & Optimise Get Started ## Optional - [Agent (MCP protocol)](websites-agents.hostinger.com/kiranbabu.com/mcp) [comment]: # (Generated by Hostinger Tools Plugin)